The Projects Marketing arm of Ray White was launched late 2005 and this division of Ray White Cairns Beaches and Ray White Cairns West was soon to have an impact in the marketplace.

Many years involvement by Principal Paul Stirling in land sub-division and new apartment sales has enabled Paul to pass on knowledge and skills to personnel who are involved in differing projects.

Due to his experience gained from past projects and his previous industry, Paul is able to work with developers on what product the market place buyer seeks and what product works well in varying locations.

From start to finish, the marketing of a development is a controlled event.

Specifically:-

PLANNING STAGE

Market acceptance of the proposed product.

MARKETING MATERIAL

Close liason with a professional marketing group will result in first class marketing mediums.

MARKETING PROGRAMME

Specifically designed to pinpoint target markets to achieve results.

COMMUNICATION

- Concise written reports which measure enquiry and results.

- Regular, personal meetings

- Constant telephone/email updates.

ADMINISTRATION SUPPORT

Trained personnel, understand the support requirements that the project sales people require.

ACHIEVEMENTS

Sea Change Beachfront Apartments - 24 luxury 5 star at Trinity Beach. SOLD OUT

Marlin Cove- 3 & 1/2 star resort apartments at Trinity Beach.Sell Out Of Final Stage

Amergreen Apartments - 17, 4 star units on the fringe of Cairns CBD.SOLD OUT

Seabreeze Estate - Kewarra Beach - 85 Lots priced from $140,000. SOLD OUT

Joint Marketing

Bel Air - Whitfield

St Crispins - Clifton Beach

Island View Estate - Palm Cove